FICTION・NONFICTION

Culture, Nature & Creators

Becoming Herself

Becoming Herself

Two magazine covers. One artist. A lifetime spent becoming someone else — and perhaps, through that process, becoming herself.

RH: On Openings

RH: On Openings

A look at RH’s London Gallery opening through HTSI, while revisiting TE PLUS TE Hinoki’s presence at RH New York’s flagship opening.

Imabari Towels: A Closer Look

Imabari Towels: A Closer Look

Discover Imabari towels from Japan—crafted with soft water and time-honored techniques for exceptional absorbency, texture, and everyday use.

Hinoki Bark: Nature's Art of Taking and Leaving

Hinoki Bark: Nature's Art of Taking and Leaving

The outer bark of a living Hinoki is peeled by hand — and regrows in ten years. The practice behind Ise Jingū's sacred roofs, and our Hinoki.

Forest Wisdom: Inside the Secret Network

Forest Wisdom: Inside the Secret Network

Beneath the forest floor exists an unseen world of connection. A look at how trees communicate, cooperate, and remind us of the intelligence within nature.

JAPAN 70's CREATIVES: The PARCO Revolution

JAPAN 70's CREATIVES: The PARCO Revolution

In 1970s Japan, fashion, art, music, and advertising collided to create a new cultural language. PARCO became a place where creativity had no fixed boundaries.

From Woodcut Print to Manga

From Woodcut Print to Manga

Discover how Japanese ukiyo-e woodblock prints evolved into the visual language of manga, shaping modern graphic storytelling and cultural design.

JAPAN TV COMMERCIAL

JAPAN TV COMMERCIAL

A glimpse into the visual language of Japanese television, where a few seconds can hold a world of atmosphere, memory, and desire.

image of Ise-jingu with people wearing white walking

The Spiritual Side of Hinoki

Hinoki has long carried a presence beyond its physical beauty. A look at the spiritual side of the tree and the deep place it holds in Japanese culture.

graphic image of many Tsubaki flowers and black bottle placed in the v=center

Essential Harmony

The Essence and The Harmony of two traditions. The body highlights Hinoki and Tsubaki oil (Camellia Japonica) to deeply nourish skin.

edo block print women bathing scene

Bathtime

A bath is more than a daily ritual. In Japan, it is a moment to slow down, warm the body, and return to oneself.

graphic image in inversion woods in red and green to yellow shades

On Forest Bathing

Don’t have time for a weekend forest getaway? You can find these same phytoncides in, you guessed it, Hinoki. Forest- bathing from home.